SEO
BWL specializes in being a customer-focused SEO company. Our SEO-focused team works closely with our clients to develop personalized SEO strategies that drive long-term profitability. By using a proven, efficient, and effective methodology, we can create high-quality, measurable results.
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As a full-service digital marketing company, BWL offers a comprehensive selection of valuable search engine optimization services to get your business more visibility in search using only reliable, white hat SEO techniques, these include:
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• Custom SEO Strategy: We customize our SEO services to fit your needs and aspirations, using the tactics that we feel will make the most impact on your business.
• Comprehensive Onsite SEO: Title tags, meta descriptions, alt tags, internal linking, etc.
• Thorough keyword research and market analysis tailored to your marketing needs.
• High-quality copywriting to keep your site content fresh and encourage return traffic.
• In-depth evaluation of the competition.
• Careful Link Building: On diverse domains with high domain authority, by hand.
• Syndication of articles on social media, curated sites, and news outlets.
• Google Analytics and other data tracking software to learn from trends, traffic, and more.
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Local SEO
Unlike traditional SEO, which focuses on boosting a brand’s searchability on a national or global scale, local search engine optimization targets “near me” and geo-specific search queries. The goal of Google local SEO is to boost your brand exposure beyond your storefront and make your business more accessible to prospects in the local online community.
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What are local SEO ranking factors;
Google looks at various local SEO ranking factors to determine your search rankings. These include:
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Google Business Profile or Google My Business (GMB) listing
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Name, address, and phone number (NAP) consistency in local business citations
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Domain authority
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Quality of local search citations
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Click-through rate (CTR) from search results
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Keywords
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User experience (UX)
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Review quality, velocity, and diversity
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Link signals
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We achieve effective local SEO through;
Leveraging various local digital marketing tactics to rank up your local SEO ranking, including:.
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Local business SEO keyword targeting
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Google Business Profile or Google My Business optimization
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Local search citations
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Online reputation management
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Link building
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On-page SEO
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SEO local landing page optimization
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Google local SEO content marketing
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To compete within your service locations, understanding what is local search optimization and how to do local SEO is critical. Begin your local search optimization now and position your brand in front of your ideal audience segments. Digital dominance has made it vital for businesses of all sizes to concentrate their efforts on local SEO optimization. Local SEO for small businesses and multi-location firms is a critical strategy for acquiring qualified leads and converting them into sales. If you don’t have a local SEO strategy in place, you could be doing more harm to your business than you initially realize.
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So what are the advantages of local SEO for your business;
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Stronger local community outreach
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Increased sales revenue
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Optimized Google My Business listing
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Repeat business from loyal customers
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High-authority local business citations
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More foot traffic
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Multi-channel local digital marketing campaigns
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Credible online reputation
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Higher local SEO ranking
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Enhanced Google Maps visibility
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More targeted website traffic
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Reduced advertising costs
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More phone calls and site inquiries from prospective clients
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Increased trustworthiness and market authority